Revolutionizing
fresh food

Combining Breakthrough packaging technology and proprietary treatment extending shelf life for up to 20 days.

Combining Breakthrough packaging technology and proprietary treatment extending shelf life for up to 20 days.

Combining Breakthrough packaging technology and proprietary treatment extending shelf life for up to 20 days.

About

Keeping food fresher for longer powered by breakthrough shelf-life technology

Keeping food fresher for longer powered by breakthrough shelf-life technology

We love fresh has developed a plant based technology that keeps food fresher for longer without the use of preservatives, additives or freezing. 
We love fresh has developed a plant based technology that keeps food fresher for longer without the use of preservatives, additives or freezing. 
We love fresh has developed a plant based technology that keeps food fresher for longer without the use of preservatives, additives or freezing. 
Elian Kent

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Annual Global Food Waste

Our mission & capability is to reduce this by 50%

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Annual Global Food Waste

Our mission & capability is to reduce this by 50%

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Annual Global Food Waste

Our mission & capability is to reduce this by 50%

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Days extended shelf life

Fewer deliveries, less transport → reduced CO₂, lower overhead costs.

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Days extended shelf life

Fewer deliveries, less transport → reduced CO₂, lower overhead costs.

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Days extended shelf life

Fewer deliveries, less transport → reduced CO₂, lower overhead costs.

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Saved per month

Fewer deliveries thanks to extended shelf life – based on delivery cost modelling.

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Saved per month

Fewer deliveries thanks to extended shelf life – based on delivery cost modelling.

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Saved per month

Fewer deliveries thanks to extended shelf life – based on delivery cost modelling.

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Proven waste reduction

Proven results from shelf-life extension for Carrefour UAE stores in pilot testing.

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Proven waste reduction

Proven results from shelf-life extension for Carrefour UAE stores in pilot testing.

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Proven waste reduction

Proven results from shelf-life extension for Carrefour UAE stores in pilot testing.

The Science

Our package retains freshness and quality

Our package retains freshness and quality

When combined with its proprietary protein preparation treatment, taste, texture, and odour quality are preserved - extending shelf life up to 20 days.
When combined with its proprietary protein preparation treatment, taste, texture, and odour quality are preserved - extending shelf life up to 20 days.
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Graphical Representation

The graphs illustrate the bacterial, yeast, and fungi counts of our products compared to normal vacuum packaging over a specific timeframe. Remarkably, our products showed similar counts on day 15 as the normal vacuum packaging did on day 5-6.

The Team

Meet the
We Love Fresh Team

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Farzan Mirshamsi

Farzan is CEO of Techno Vate Global. He holds a degree in Software Engineering from Eastern Washington University (USA). As the Executive Director and owner of Techno Vate Global, his mission is to revolutionise the food industry. With a strong track record of delivering advanced solutions for food and medical products to prominent companies in Dubai since 2012, Farzan is well positioned to lead the company towards its goal.

man in black crew neck shirt wearing black framed eyeglasses
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Farzan Mirshamsi

Farzan is CEO of Techno Vate Global. He holds a degree in Software Engineering from Eastern Washington University (USA). As the Executive Director and owner of Techno Vate Global, his mission is to revolutionise the food industry. With a strong track record of delivering advanced solutions for food and medical products to prominent companies in Dubai since 2012, Farzan is well positioned to lead the company towards its goal.

man in black crew neck shirt wearing black framed eyeglasses
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Farzan Mirshamsi

Farzan is CEO of Techno Vate Global. He holds a degree in Software Engineering from Eastern Washington University (USA). As the Executive Director and owner of Techno Vate Global, his mission is to revolutionise the food industry. With a strong track record of delivering advanced solutions for food and medical products to prominent companies in Dubai since 2012, Farzan is well positioned to lead the company towards its goal.

man in black crew neck shirt wearing black framed eyeglasses
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Dr Jack Kelleher

Jack is the owner of Cambridge Chiropractic Clinic. He holds a degree in Biological Science from the University of Westminister, London and a DC MChiro from McTimoney College of Chiropractic, Oxford. With over a decade of experience as a healthcare professional, treating both acute and chronic conditions, they bring a unique blend of expertise and passion to the field. Their strong interest in nutrition and belief that diet plays a crucial role in recovery and progress of the human body allows them to provide the best possible care for their patients.

man in black crew neck shirt wearing black framed eyeglasses
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Dr Jack Kelleher

Jack is the owner of Cambridge Chiropractic Clinic. He holds a degree in Biological Science from the University of Westminister, London and a DC MChiro from McTimoney College of Chiropractic, Oxford. With over a decade of experience as a healthcare professional, treating both acute and chronic conditions, they bring a unique blend of expertise and passion to the field. Their strong interest in nutrition and belief that diet plays a crucial role in recovery and progress of the human body allows them to provide the best possible care for their patients.

man in black crew neck shirt wearing black framed eyeglasses
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Dr Jack Kelleher

Jack is the owner of Cambridge Chiropractic Clinic. He holds a degree in Biological Science from the University of Westminister, London and a DC MChiro from McTimoney College of Chiropractic, Oxford. With over a decade of experience as a healthcare professional, treating both acute and chronic conditions, they bring a unique blend of expertise and passion to the field. Their strong interest in nutrition and belief that diet plays a crucial role in recovery and progress of the human body allows them to provide the best possible care for their patients.

man in black crew neck shirt wearing black framed eyeglasses
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Dr Daan Elffers

Business advisor with entrepreneurial experience leading an award-winning, United Nations-registered sustainability firm. Over 20 years of collaboration with businesses, governments, and nonprofits has built a strong global network with a focus on the Middle East.

man in black crew neck shirt wearing black framed eyeglasses
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Dr Daan Elffers

Business advisor with entrepreneurial experience leading an award-winning, United Nations-registered sustainability firm. Over 20 years of collaboration with businesses, governments, and nonprofits has built a strong global network with a focus on the Middle East.

man in black crew neck shirt wearing black framed eyeglasses
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Dr Daan Elffers

Business advisor with entrepreneurial experience leading an award-winning, United Nations-registered sustainability firm. Over 20 years of collaboration with businesses, governments, and nonprofits has built a strong global network with a focus on the Middle East.

man in black crew neck shirt wearing black framed eyeglasses
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